Introducing the 2016 Benelli Ethos 28-Gauge

Introducing the 2016 Benelli Ethos 28-Gauge

The hugely successful ETHOS family has added a new member to their already amazing lineup.

Introducing the Benelli ETHOS 28-gauge, an elegant semiautomatic shotgun — the culmination of Benelli's latest innovations, refinements and design superiority, all centered around the core — Inertia Driven System.

While some might doubt the practicality of a 28-gauge, the all-new Fiocchi 3-inch magnum 28-gauge cartridge gives you the same velocity as a standard 2 3/4" 28-gauge load but with 1/4 oz. more shot.


Benelli has partnered up with Fiocchi Ammunition this year to develop once again another state-of-the-art shotgun for the market, a 3-inch magnum 28-gauge. This cartridge gives you the same velocity as a standard 2 3/4" 28-gauge load but with 1/4 oz. more shot. This translates into a 25% increase in knockdown power and 20% more pellets on target at 35 yards, giving you that extra edge on late season birds.


The Benelli ETHOS 28-gauge is an elegant gun. A very elegant gun. But behind the beauty lies a beast. A beast of a shotgun that delivers dependability and reliabilty when you need it most. Here Dianna Muller shows off the beautiful Benelli ETHOS 28-gauge and the over-sized bolt release added to this years model.


Shooting with gloves on and worried about the bolt release? Not an issue with the Benelli ETHOS 28-gauge. The gun features an over-sized bolt release that makes loading shells a breeze. And the HIVIZ front sight allows for pin-point accuracy during those low-light conditions.

Dianna Muller, Team Benelli-Captain, demonstrates the effectiveness of the all-new Ethos 28 gauge.

The The Progressive Comfort recoil reduction system is also a fantastic feature for the Benelli ETHOS 28-gauge. Offering superior comfort to the new shooter or older shooter with some shoulder problems. The extra padding offers additional comfort and allows for longer days of shooting.


Offered in a beautiful AA-Grade satin walnut finish, this shotgun is as pretty as it is dependable. MSRP is $2,199.00

The Benelli ETHOS 28-gauge was the highlight of the Benelli booth at the 2016 SHOT SHOW.

Recommended for You

Keep your retriever sharp in the offseason. Retriever

Waterfowl Workouts: 3 Summer Duck Dog Drills

Tony J. Peterson

Keep your retriever sharp in the offseason.

Ready to grill up some delicious, juicy waterfowl burgers? This Horseradish Duck Burger Recipe is made with ground duck breast fillets and a kick of horseradish. Recipes

Horseradish Duck Burger Recipe

Scott Leysath

Ready to grill up some delicious, juicy waterfowl burgers? This Horseradish Duck Burger Recipe...

A dainty English setter suited for the uplands has the drive for waterfowl. Stories

The Accidental Duck Dog

Jack Ballard

A dainty English setter suited for the uplands has the drive for waterfowl.

See More Recommendations

Popular Videos

Cowboy Fernandez Commemorative Yentzen Classic Duck Call

Cowboy Fernandez Commemorative Yentzen Classic Duck Call

As Groves, Texas duck call maker Sure-Shot Game Calls celebrates their 60th anniversary during 2019, company CEO Charlie Holder shows off the limited edition Yentzen Classic aimed at commemorating the life and times of company founder Jim 'Cowboy' Fernandez. With a special autographed box and a laser engraved call body, the Cowboy Classic is a perfect way to honor the legacy of the 1959 world duck calling champ and inventor of the double-reed duck call.

Picking a Puppy

Picking a Puppy

Wildfowl contributor Mark Romanack shares advice about choosing your next retriever.

Browning A5 Shotgun -

Browning A5 Shotgun - 'Gun Stories'

Gun Stories host Joe Mantegna talks about the origin and history of the Browning A5 shotgun.

See more Popular Videos

Trending Stories

Consistency is what pushes today's shotshell makers to constantly improve new waterfowl loads Ammo

11 Best New Shotshell Loads For Waterfowl

Wildfowl Online Staff - August 17, 2017

Consistency is what pushes today's shotshell makers to constantly improve new waterfowl loads

Jim Orth needed'a simple blind for hunting Lake St. Clair. A staffing recruiter and outfitter from How-To

Building a Duck Boat Blind on a Budget

Mike Marsh - May 10, 2016

Jim Orth needed'a simple blind for hunting Lake St. Clair. A staffing recruiter and outfitter...

As Groves, Texas duck call maker Sure-Shot Game Calls celebrates their 60th anniversary during 2019, company CEO Charlie Holder shows off the limited edition Yentzen Classic aimed at commemorating the life and times of company founder Jim 'Cowboy' Fernandez. With a special autographed box and a laser engraved call body, the Cowboy Classic is a perfect way to honor the legacy of the 1959 world duck calling champ and inventor of the double-reed duck call. Calls

Cowboy Fernandez Commemorative Yentzen Classic Duck Call

Lynn Burkhead - January 28, 2019

As Groves, Texas duck call maker Sure-Shot Game Calls celebrates their 60th anniversary during...

See More Stories

More Shotguns

This new gas gun gets an A-plus rating. Shotguns

Beretta's New A400 Xtreme Plus

John M. Taylor - May 14, 2019

This new gas gun gets an A-plus rating.

Let me tell you about a childhood event that shaped the course of my life. In 1951, I was 10, and Shotguns

A Remington to Remember

Jay Gore - September 14, 2016

Let me tell you about a childhood event that shaped the course of my life. In 1951, I was 10,...

Author John M. Taylor has broken down the top waterfowl shotguns for the 2018 season. Shotguns

Best Waterfowl Shotguns of 2018

John Taylor - September 25, 2018

Author John M. Taylor has broken down the top waterfowl shotguns for the 2018 season.

See More Shotguns

GET THE MAGAZINE Subscribe & Save

Temporary Price Reduction

SUBSCRIBE NOW

Give a Gift   |   Subscriber Services

PREVIEW THIS MONTH'S ISSUE

GET THE NEWSLETTER Join the List and Never Miss a Thing.